John Varvatos was launched in 2000, uniting Old World craftsmanship and refined tailoring with modern innovations in textiles and detailing. Combine that with a rock ‘n roll attitude and American design, and you get John Varvatos: the lifestyle brand that brings apparel, belts, bags, watches and luxury skin care and fragrances to sleekly stylish men around the world. From tailored leather jackets with as much refinement as they have ruggedness to rich denim jeans and tuxedos, it’s so effortless to build a blazingly fashionable and versatile wardrobe at John Varvatos.

Each different collection at John Varvatos embodies a unique vibe, from the street fashion inspired John Varvatos U.S.A. to the collaboration with Converse to bring you casual yet seriously stylish sneakers.

If you want the latest on-trend items, shop the New Arrivals section to get first access to the newest apparel and accessories from John Varvatos. When you share your email address with John Varvatos, you’ll get an instant coupon code you can use for a discount on your next order. You’ll also get early access to new arrivals, invites to private sale events, exclusive offers and so much more. Get additional coupons and promo codes at the John Varvatos page at Rakuten to save even more on your style.

Enjoy free ground shipping on all domestic U.S. orders, every time. Shop the Sale section to find selected items marked down. Get a new pair of boots at a discount or a new jacket with serious savings here. Seasonal accessories are marked down here too. No matter what you’re shopping for, you can earn Cash Back every time you shop through Rakuten. Bring classic but edgy fashion into your world while making your quarterly Big Fat Check grow.

Holiday Deals

• John Varvatos Black Friday
• John Varvatos Cyber Monday
• John Varvatos Holiday Gifts
• John Varvatos Presidents' Day
• John Varvatos Memorial Day
• John Varvatos 4th of July
• John Varvatos Labor Day